Is it normal to feel guilty about spending money on myself?
Identity & Self-Worth
Spending guilt is very common and often stems from messages about worthiness, scarcity mindset, or feeling like you don't deserve good things.
Spending dealing with guilt, especially on non-essentials, is incredibly common and often rooted in deeper beliefs about finding identity/building-self-worth" class="internal-link">self-respect and deservingness. You might have internalized messages that you should always put others first, or that spending on yourself is selfish. Sometimes it comes from a scarcity mindset where you fear there won't be enough. Learning to budget for personal enjoyment and recognizing that taking care of yourself isn't selfish can help reduce this guilt management.